Branding Survey Template

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What is your gender?
Female
Male
prefer not to answer
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Your age group
18 or younger
19-25
25-40
41-60
60+
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What do you think about this product category which brands come to your mind?
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When you decide to buy something in this product category, which brand would you choose?
Brand 1
Brand 2
Brand 3
Brand 4
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Which factors were the most effective when choosing [q3]?
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When you think this product category, how strongly you agree or disagree with the following statements.
Very DissatisfiedDissatisfiedAverageSatisfiedVery Satisfied
When I found a brand I like, I stick with it.
When I found a brand I like, I stick with it.
Price is very important concern for me.
Price is very important concern for me.
I always look for recommendations before buying.
I always look for recommendations before buying.
Ads always affect my buying decision.
Ads always affect my buying decision.
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Please scale your favorability with our brand.
Unfavorable
Favorable
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When you think of our brand, how strongly you agree or disagree with the following statements.
Totally DisagreeSomewhat Disagree Neutral Somewhat AgreeTotally AgreeDo not know
I found it trustworthy.
I found it trustworthy.
It would be my first choice when buying this product.
It would be my first choice when buying this product.
I can recommend this brand to my friends.
I can recommend this brand to my friends.
If I cannot find this brand, I can buy another brand.
If I cannot find this brand, I can buy another brand.
If I cannot find this brand, I won't buy until find it.
If I cannot find this brand, I won't buy until find it.
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Who is the main decision maker when buying our brand?
I decide myself.
I decide with others.
It is not my decision to buy it.
Other
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How often do you use our brand?
l use it everyday
I frequently use it
I sometimes use it.
I rarely use it.
I never used it before.
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